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Trends in Mobile Technology and Business in the Asia-Pacific Region Youngjin Yoo

Trends in Mobile Technology and Business in the Asia-Pacific Region

Youngjin Yoo

Published June 28th 2008
ISBN : 9781843342243
Hardcover
280 pages
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 About the Book 

This book introduces the latest trends and developments in the area of mobile technology and business in the Asia Pacific region – an area which has emerged as a hotbed for not only much economic development generally, but also the mobile revolutionMoreThis book introduces the latest trends and developments in the area of mobile technology and business in the Asia Pacific region – an area which has emerged as a hotbed for not only much economic development generally, but also the mobile revolution that is sweeping through the globe. Although mobile technology did not originate in the region, over the last decade mobile and wireless technologies and services have rapidly grown in this area. Some companies from this area are taking the leading roles in many aspects of industry (hardware, software and service) and international standard setting organizations as well. The book presents 12 in-depth case studies written by specialists covering many countries in the region in order to provide an evolutionary perspective on mobile technology and business. The book offers both macro-level public policy implications and firm-level strategy for this emerging technology.